These posts were all written pre 2020 that are now out of date, but we just can’t delete from our blog because we are sentimental. So we noindex’d them and gave them their own little corner of the website.

  • Google Knowledge Graph
    Google Knowledge Graph Quietly Adds Social Profiles for People

    February 17, 2015

    On January 15, 2014 Google announced that the Knowledge Graph would now display social profile links for brands / known entities. I've been...

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  • monetizing the Knowledge Graph
    Google is monetizing the Knowledge Graph

    January 13, 2015

    Google has been monetizing organic search for many years. It started off with basic AdWords listings in the search results, then moved onto...

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  • seo browser dictionary
    [Download] Custom SEO web browser spell check dictionary

    December 12, 2014

    Over the last 10 or so years, I've managed to amass a very large custom browser spell-check dictionary as a result of hitting "add...

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  • It’s official: Google hates your site unless it’s mobile friendly

    November 20, 2014

    The writing is on the wall people, it is time to listen up: if your website is not mobile friendly, you are losing search...

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  • Is your brand sending mixed messages? A quick primer on brand consistency

    November 18, 2014

    I'm just going to be upfront about this topic: I've been learning this as I go along and don't consider myself to be an expert....

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  • SEO: a deep look into the dirty world of “file name” SERPs

    November 18, 2014

    Deep within the web lies an industry that preys on unsuspecting and naive web users that capitalizes on their innocence and exploits them for personal...

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  • Lynn Univeristy Student SEO Project Success!

    November 12, 2014

    On Tuesday, November 11, 2014 members of the Elite Strategies staff along with students from Lynn University gathered in a classroom for a unique...

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  • google knowedge graph optimization
    Knowledge Graph Optimization (KGO) as a Service

    November 6, 2014

    Poke your head into any SEO conference in 2014 and I guarantee you will see a slide deck titled along the lines of "Knowledge...

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  • Penguin 3.0 came bearing gifts for some webmasters

    October 20, 2014

    When Penguin and Panda were first introduced to the community a few years ago, it was sheer anarchy! Webmasters that relied on spam for...

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  • Penguin 3.0 algorithm update still rolling out

    October 18, 2014

    Although we have not heard any official word from Google, we are seeing many signs that point to Google Penguin 3.0 or "Penguin 6"...

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  • blog correction penguin 3.0
    Correction: current disavow won’t count towards upcoming Penguin 3.0

    October 10, 2014

    Earlier this week I wrote a post titled "Penguin 3.0 Prepping: Get your site in order before the big refresh" which was geared towards webmasters...

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  • google penguin update 3.0 prepping
    Penguin 3.0 Prepping: Get your site in order before the big refresh

    October 6, 2014

    Editorial note: we've made an error in this post. According to recent information we've received current disavow files will not be processed before the Penguin...

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