Every year a new guide on on-page SEO is written, and it always starts off with “SEO has changed” and continues with the same old tactics.
If you expect to rank in 2021, you have got to have a quality website with something to offer your user. Google has made it so SEO tactics of before are no longer recognized, and rankings now are based on quality, merit, social proof, and authority. The way we go about learning search engine optimization is a little different than the average SEO tutorial, so stay with us.
June 2021 Update – Updates reflecting new developments in Core Web Vitals, Schema implementation and recent algorithm updates.
January 2020 Update – Undergoing major revamp of our on-page guide. Redoing a lot of the screenshots, many of the old illustrations were based on the old Search Console. Updating a lot of information based on Google’s own updates as well as our tactics.
December 2019 10th Update – Added E-A-T & YMYL section. We update this guide on a constant basis, at least once per week. Just this past week we’ve removed stale / outdated information and added over 3000 words to our on-page SEO guide. As of January 2020 we are currently working on updating our section on meta descriptions since Google made this massive adjustment essentially doubling the length of meta descriptions in the SERPs.