SEO, brand awareness, social media management, link building, and copywriting—what do all these different marketing disciplines have in common? They fall under the comprehensive umbrella of Digital PR.
In today’s world, you simply cannot get by without having a plan for your company’s greatest asset: your online presence. Digital PR is a term that encapsulates a holistic approach to managing and improving your online presence. Having a streamlined content strategy in place to address crucial avenues of success goes a long way in ensuring your brand stays relevant.
Rank for competitive keywords using SEO: The first organic search result on page 1 of Google has a clickthrough rate of 28.5% across mobile and desktop.
Meaningfully interpret data from a variety of analytics tools: successful data-driven organizations are significantly more likely to attribute their revenue gains to leveraging analytics (McKinsey)
Drive brand engagement through social platforms: social media influences 71% of consumer buying decisions (Search Engine Watch)
Employ a robust link building strategy: Links are considered one of the top factors for how Google’s algorithm determines page rankings (Hubspot)
Examples of our work.
Elite Strategies offers an elevated digital PR experience based on the needs of our clients.