Web Design That Solves Real Problems

Elite Strategies is a Boca Raton web design agency working with brands across South Florida and clients nationwide. Our web design services are rooted in strategy, so every design decision supports usability, clarity, and conversion. We begin by understanding your business model, audience behavior, and competitive landscape, then translate those insights into a website that guides users and reinforces your brand’s authority at every touchpoint.

Our web design services help solve:

  • Low engagement or high bounce rates
  • Unclear messaging and weak brand differentiation
  • Poor mobile experiences
  • Sites that look good but don’t convert
  • Platforms that are difficult to update or scale

Our Web Design Process

01.

Discovery & Questionnaire

We start with a structured questionnaire that goes deeper than “what colors do you like.” We want to understand who you sell to, who your competitors are, how leads actually find you today, what’s broken about your current site, and what success looks like 12 months out. This is also where we collect brand assets, references, and any analytics you can share.

02.

Strategic Alignment Call

A 45-60 minute working call with you and your team. We walk through findings from the questionnaire, surface conflicts (yes, you can’t have every section above the fold), and lock in scope, sitemap, and the must-haves vs. nice-to-haves. You leave the call knowing exactly what’s being built.

03.

Design Mockups

Static mockups in Figma covering your homepage and 2-3 key inner pages. We design mobile-first because most of your visitors are on a phone. You get one round of structural revisions and one round of polish. We don’t do unlimited revisions because they rarely produce a better site, they just produce a longer timeline.

04.

Development Phase

Built on a private staging environment on our infrastructure. Depending on the project, the stack is WordPress (Avada or a custom child theme), Astro on Cloudflare Pages, or Shopify. Every page is built to Core Web Vitals targets and WCAG 2.2 AA from the first commit, not bolted on at the end.

05.

Refinement & QA

We run the site through manual QA across desktop, tablet, and mobile, plus axe-core and Lighthouse audits. We test forms with real submissions, check 404 routing, verify Google Analytics and Search Console are hooked up, and walk through your 301 redirect map if we’re migrating from an existing site.

06.

Launch & Handoff

Coordinated launch (we do our best to avoid Fridays). You get a Loom walkthrough of how to manage the site yourself, an admin handoff doc, and 30 days of post-launch bug-fix support included. After that you can either DIY, retain us for ongoing maintenance, or hand off to your internal team.

Specialized Web Design Support

Beyond core web design services, we offer specialized solutions for businesses with advanced needs.

  • eCommerce web design and platform integrations
  • CMS-driven websites for easy content management
  • Website redesigns and performance optimization
  • Branding and visual identity integration
  • Ongoing website maintenance and updates
Recent Elite Strategies web design and SEO work, including MAED Beauty and SockPuppet

Industries we design for

We don’t pretend to be everything to everyone. Most of the sites we build land in one of four buckets, and our process is tuned for each.

Ecommerce

Conversion-focused builds on Shopify, WooCommerce, and headless WordPress. We pay attention to PDP layout, cart abandonment patterns, schema for product rich results, and the boring stuff that actually moves AOV (clean tax rules, real shipping calc, search that works). Recent work: MAED Beauty, Dr. Praeger’s.

Hospitality and restaurants

Brand-led design where the food, the room, and the experience have to come through above the fold. Reservation integration, menu management, accessibility for screen-reader users, and the kind of imagery handling that doesn’t tank LCP. Recent work: Zero Bond, Bond Hospitality.

Healthcare and YMYL

Medical, dental, recovery, and other YMYL (Your Money or Your Life) verticals where Google holds the bar higher. We bake in E-E-A-T signals, author markup, HIPAA-considerate forms, and WCAG 2.2 AA from day one because the legal and trust costs of getting it wrong are too high. Recent work: Stevens Facial Plastic, the Herschthal Practice, Innovo Detox.

Construction, trades, and B2B services

Portfolio-heavy lead-gen sites for builders, designers, and service firms. Strong project galleries, smart filtering, and contact flows that capture qualified leads instead of tire-kickers. Recent work: Mansfield Energy, New World Design Builders.

The tech stack we build on

We pick the stack to fit the project, not the other way around. The four we reach for most often:

  • WordPress with Avada or a custom child theme. Our default for content-heavy brochure sites, lead-gen sites, and anything where the marketing team needs to edit pages without a developer. We’ve been building on WordPress for 15+ years and on Avada specifically for the last several. We know its pain points and we know how to ship clean, fast Avada builds (yes, that’s possible).
  • Astro on Cloudflare Pages. Our pick when speed and security matter more than CMS flexibility. The case study where we took a brochure WordPress site from 300MB to a 7MB static Astro build with perfect Lighthouse scores is documented here: WordPress to Astro SEO case study.
  • Shopify. For ecommerce clients where ops, payments, fulfillment, and inventory matter as much as the storefront design.
  • Headless WordPress + WooCommerce. When a client needs WordPress flexibility on the back end but a custom front end (Next.js, Astro, or Vue) for performance or design reasons.

If you already have a CMS or framework preference, tell us in the discovery call. We’re not religious about the stack.

Recent web design work

Four examples of the kinds of builds we ship. Full portfolio at portfolio.

  • Mansfield Energy logo

    Mansfield Energy

  • New World Design Builders logo

    New World Design Builders

  • MAED Beauty logo

    MAED Beauty

    Decadent Lipcare for Daily Wear

  • Zero Bond logo

    Zero Bond

    Where visionaries bond

What clients say about working with us

“Elite Strategies built me one of the most beautiful websites I’ve ever seen. It is mobile friendly and works great.”

Philip Brodney

“Working with Elite Strategies has honestly been a great experience. They made the whole website creation process smooth and stress-free, and the final result looks amazing and works perfectly.”

Dawn Cunningham, The Soul Goals

“We hired Elite about 6 months into our new business. The other web design / SEO company had really dropped the ball. Elite came in, redesigned our website, and within 6 weeks we started seeing about a 50% increase in traffic.”

Zachary Snitzer, Maryland Addiction Recovery / Innovo Detox

What you get with every web design project

  • Mobile-first design covering desktop, tablet, and mobile breakpoints
  • On-page SEO baked in from the first page (titles, meta, headings, schema, internal linking)
  • Core Web Vitals tuned to pass LCP, INP, and CLS thresholds
  • WCAG 2.2 AA accessibility pass (manual review plus axe-core)
  • Image optimization pipeline (WebP, AVIF, responsive srcsets)
  • HTTPS, security headers, and rate limiting on contact forms
  • Google Analytics 4 and Search Console wired up at launch
  • 301 redirect map if we’re migrating from an existing site
  • Loom walkthrough showing you how to manage the site yourself
  • Admin handoff doc with credentials, plugin notes, and theme specifics
  • 30 days of post-launch bug-fix support
  • Backup and restore tested before launch day

Frequently Asked Questions

We do both. Whether you need a complete redesign or improvements to an existing website, we evaluate what’s working, what’s not, and where opportunities exist. From there, we create a solution that aligns with your goals and modern best practices.

Yes. Every website we design includes foundational SEO best practices such as clean site architecture, mobile responsiveness, optimized page structure, and fast load times. This ensures your site is positioned to perform well as part of your broader SEO strategy.

Yes. We offer ongoing website maintenance, updates, and support to ensure your site continues to perform optimally. Our clients value having a long-term partner who understands their platform and can adapt it as their business evolves.

Always. We believe you should have full access to your website assets, credentials, and project files. Our organized project management system ensures your information is secure, centralized, and available whenever you need it.

Most brochure rebuilds run 6-10 weeks from kickoff to launch. Ecommerce builds typically run 10-16 weeks because of payments, inventory, and tax-rule complexity. Larger custom builds run longer and we’ll be specific about the timeline after the discovery call.

Either works. We can host on our own AWS infrastructure, deploy to your existing host, or set you up with a managed host we trust (we typically recommend Nexcess for WordPress builds). We’ll tell you in discovery whether your current setup is a good fit for the project.

Yes. Upon request we will send you a walkthrough of how to manage the site, plus an admin handoff doc. WordPress and Avada builds in particular are set up so your marketing team can edit pages, swap images, and publish blog posts without needing us.

Most often WordPress (Avada or a custom child theme), Astro on Cloudflare Pages, or Shopify. For headless setups we use WordPress or WooCommerce on the back end with a Next.js or Astro front end. We pick the stack to fit the project; we’re not religious about any of them.

We map every existing URL to its new equivalent, set up 301 redirects via the Redirection plugin or at the server level, preserve canonical and noindex signals, regenerate XML sitemaps, and resubmit them through Search Console. We also keep an eye on Search Console for the 30-60 days after launch to catch any unexpected drops early.

Yes. Shopify for most direct-to-consumer brands, WooCommerce when WordPress-native ecommerce is the right fit, and headless setups when the storefront needs custom design or performance work that off-the-shelf themes can’t handle.

Contact us

Ready to elevate your digital presence? Elite Strategies partners with businesses to deliver digital experiences that are visually compelling, technically sound, and built to drive results. Our team is here to guide the process from strategy to execution.